With so many businesses and brands out there in the world and others being created every second, one needs to make sure that his/her brand stands out and the best and widely popular way to do this is through a logo. Have a good logo and you'll be able to easily stand out and be differentiated from your competitors. Have a bad logo (looking at you Uber, what happened!?) and...well.
Don't worry though, if your business is new and you've scraped up a logo yourself and you're no designer, you are not alone and you are not the first, nor the last. Many great brands that are still around today have started out with some rather bad logos (Apple, amirite?) but as they grew, they invested in some quality logo design and now have good, even great logos. So other than the usual, what makes a good logo?Read More